Monogram logos, also known as letter marks, are a type of logo that incorporates words or initials of a business. These logos are made up of only typography and generally range from two to three letters. Famous examples of monogram logos include HBO, NASA, and KFC. Monogram logos are memorable and have a clean, crisp, and often classy look.

Logotype logos, also known as wordmarks, are a type of logo that focuses on the brand name using special or dedicated fonts. These logos consist of the complete brand name in the logo, written in a different and unique font. Some famous examples of logotype logos include Visa, Netflix, and Google. Logotype logos are simple, memorable, and easy to recognize

Abstract logos are a type of logo that uses abstract forms to reflect a company’s branding. Unlike pictorial marks that represent a real object, abstract logo marks are more metaphorical. Some famous examples of abstract logos include Pepsi, Nike, Adidas, and Reebok. Abstract logos are great for communicating brand values or something else that you want to distinguish about your company.

Mascot logos are a type of logo that uses illustrated characters to represent a business. These logos are great for businesses that want to connect with their customers’ emotions and give their brand a personality. Some famous examples of mascot logos include Mr. Potato, KFC, and Pringles. Mascot logos can be used across many industries, from sports teams to food brands.

Emblem logos are a type of logo that includes a symbol or icon with seals, crests, and badges. These logos tend to have a traditional appearance about them that can make a striking impact. Famous examples of emblem logos include NFL, Starbucks, and Mastercard. Emblem logos are versatile and can be used in various industries, from sports teams to financial institutions.

Combination mark logos are a type of logo that combines a wordmark or lettermark with a pictorial mark, abstract mark, or mascot. Famous examples of combination logos include Doritos, Pizza Hut, and Lacoste. This type of logo infuses two different kinds of logos into one, creating a unique and memorable brand identity.